Suprematistische Intervention

  • Client: A1 Telekom Austria
  • Goal: Leadership Standards are made tangible and measurable through embodiment, meaning they are incarnated visually as snapshots of management connectivity.
  • Participants: around 200 executives
  • Time frame: 120 minutes

Suprematism is a 20th-century movement in art. It represents a breach: an attempt to confront a radically changing world with new visuals. In the centre of Vienna 200 participants fashioned a tableau vivant,a living picture personified through choreography.

The intervention took the form of a social experiment. A group of managers transmuted themselves into an aesthetic body to yield a concrete happening in the world: its transformation into a living graphic that measures them on the basis of their own Leadership Standards.

 

 

 

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